Dr MUTHU RUBEN V
MBA, MCom, MPhil, PhD
ASSOCIATE PROFESSOR
MBA, MCom, MPhil, PhD
ASSOCIATE PROFESSOR
Articles in Journals
| Sl.No. | Title | Name of Journal / Vol. No. / Issue No. / Page Nos | ISSN No. | Date Published |
| 1 | Unveiling the Emotions: A Sentiment Analysis of Amazon Customer Feedback | Anticipating Future Business Trends: Navigating Artificial Intelligence Innovations / 2 / 536 / 405 - 410 | 2198-4182 | 16-Sep-2024 |
Books/ Book Chapter/Case Study
| Sl.No. | Title | Author Names(s) | ISBN No. | Month Year |
| 1 | Innovations in Next-Generation Energy Storage Solutions | MUTHU RUBEN V,SHRUTI JOSE,MOHSEN MHADHBI | 9798369393161; 9798369393178; 9798369393185 | / |
| 2 | Literacy Policies for Equity and Inclusion | MUTHU RUBEN V,SHRUTI JOSE,AL RYANNE GABONADA GATCHO, CECILLE MARIE TITAR-IMP | 9798369384275, 9798369384282, 9798369384299 | / |
| 3 | Literacy Policies for Equity and Inclusion | MUTHU RUBEN V,SHRUTI JOSE,AL RYANNE GABONADA GATCHO, CECILLE MARIE TITAR-IMP | 9798369384275, 9798369384282, 9798369384299 | / |
| 4 | Encyclopedia of New Populism and Responses in the 21st Century | MUTHU RUBEN V,CHENNATTUSERRY, J.C., DESHPANDE, M., HONG, P. | 978-981997802-1; 978-981997801-4 | / |
| 5 | Encyclopedia of New Populism and Responses in the 21st Century | MUTHU RUBEN V,CHENNATTUSERRY, J.C., DESHPANDE, M., HONG, P. | 978-981997802-1; 978-981997801-4 | / |
| 6 | Futuristic Technology for Sustainable Manufacturing | SHRUTI JOSE,MUTHU RUBEN V | 979-836931863-8, 979-836931862-1 | / |
| 7 | Global Practices on Effective Talent Acquisition and Retention | MUTHU RUBEN V,BRYAN CHRISTIANSEN, MUHAMMAD ABDUL AZIZ, ELLE LILY | 979-836931939-0; 979-836931938-3 | / |
| 8 | Enhancing Employee Motivation Through Training and Development | MUTHU RUBEN V,TRICIA MAZUROWSKI | 979-836931675-7; 979-836931674-0 | / |
| 9 | Chaos, Complexity, and Sustainability in Management | MUTHU RUBEN V,ELIF CEPNI | 979-836932126-3; 979-836932125-6 | / |
| 10 | Exploring Educational Equity at the Intersection of Policy and Practice | SHRUTI JOSE,MUTHU RUBEN V,IGI GLOBAL | 979-836931615-3;979-836931614-6 | / |
| 11 | Sensors for Environmental Monitoring, Identification, and Assessment | MUTHU RUBEN V,KHURSHEED AHMAD WANI | 979-836931931-4; 979-836931930-7 | / |
| 12 | Global Perspectives on Social Media Influencers and Strategic Business Communication | MUTHU RUBEN V,NICKY CHANG BI, RUONAN ZHANG | 979-836930913-1; 979-836930912-4 | / |
| 13 | Exploring Educational Equity at the Intersection of Policy and Practice | MUTHU RUBEN V,JOSÉ SÃNCHEZ-SANTAMARÃA, BRENDA BOROEL CERVANTES | 979-836931615-3; 979-836931614-6 | / |
| 14 | Critical Perspectives on the Intersections of Coaching and Leadership | MUTHU RUBEN V,ANDREW J. WEFALD | 979-836931087-8; 979-836931086-1 | / |
| 15 | Impact of Gun Violence in School Systems | MUTHU RUBEN V,JEFFREY HERRON, SHARON R. SARTIN | 979-836931707-5; 979-836931706-8 | / |
| 16 | Fostering Pedagogical Innovation Through Effective Instructional Design | MUTHU RUBEN V,MOHAMED KHALDI | 979-836931207-0; 979-836931206-3 | / |
| 17 | Sustainable Marketing, Branding, and Reputation Management: Strategies for a Greener Future | MUTHU RUBEN V,REASON MASENGU, STANILAS BIGIRIMANA, OPTION TAKUND | 9798369300206 | / |
| 18 | The Role of Faith and Religious Diversity in Educational Practices | MUTHU RUBEN V,JASON DEHART | 9781668491843 | / |
Participation in Seminars/Conferences/Symposium
| Sl.No. | Name of the Conference /Seminar /Symposium | Type of Program | Title of the Article | Role | Venue/Place | Date |
| 1 | Emerging Trends and Future Challenges in Competition Law: National and International Perspectives | Conference | Panelist) | Christ UniversityBangalore | 15/12/2024 | |
| 2 | National Webinar on ?LEARNING IGNITED; LEARNERS INSPIRED? | Seminar | LEARNING IGNITED; LEARNERS INSPIRED | Keynote Speaker) | MQI College of Management #8, Bore Bank Road, Benson Town, Bengaluru ? 560046 Approved by AICTE, New Delhi Recognised by Government of Karnataka, Affiliated to Bengaluru City UniversityBangalore | 23/08/2024 |
| 3 | Embracing Digital Transformation in Business for sustainable Growth | Conference | Co-presenter) | Kristu Jayanti College - AutonomousBangalore | 29/01/2024 | |
| 4 | Future Tech Summit - 2023 | Conference | AI and Environmental Sustainability | Keynote Speaker) | Woxsen University and Johannesburg Business SchoolSouth Africa | 06/12/2023 |
| 5 | International Multi Disciplinary Conference | Conference | Moderator/Chair) | Kristu Jayanti College of Law | 27/07/2023 | |
| 6 | 3rd Two day International Conference on Virtual Inclination of Commerce and Management in the Arena of Industry 5.0 | Conference | Robotics and Automation | Keynote Speaker) | Hindustan College of Arts and Science - Department of Commerce and Coimbatore - Online | 01/03/2022 |
| 7 | Empowering Rural Consumers | Conference | Rural Consumerism | Keynote Speaker) | Sponsored by Ministry of Consumer Affairs (Government of India) and Bharathiar University Online | 19/11/2021 |
| 8 | 5th International Conference on Emerging Trends in Global Accounting | Conference | Moderator/Chair) | Kristu Jayanti College- BangaloreBangalore | 22/09/2017 | |
| 9 | 5th International Conference in Global Accounting, Finance and Taxation | Conference | Participant) | Kristu Jayanti College- BangaloreBangalore | 21/09/2017 | |
| 10 | National Seminar on Global Trends in Corporate Gov | National Seminar on Global Trends in Corporate Governance and accounting - The Institute of Company Secretaries of India | Participant) | Kristu jayanti College | - | |
| 11 | National Seminar on Reforms in Accounting and Taxa | National Seminar on Reforms in Accounting and Taxation. | Participant) | Kristu Jayanti College | - | |
| 12 | Seminar | The impact of IT in Venture Capital Funding | Presenter) | Vivekanandha college of Arts and Science- Tiruchengode-Salem | - | |
| 13 | Seminar | Knowledge management in Educational Institutions | Presenter) | Periyar University - Salem | - | |
| 14 | Sustainable Consumption for Sustainable Developmen | Sustainable Consumption for Sustainable Development | Participant) | Department of Commerce, Periyar University, Salem | - | |
| 15 | Contemporary Issues In Commerce | Contemporary Issues In Commerce | Participant) | Department of Commerce, Periyar University, Salem | - | |
| 16 | GLOBAL ECONOMIC TURBULANCE | GLOBAL ECONOMIC TURBULANCE | Participant) | Kristu Jayanti College, Bangalore | - | |
| 17 | The Dawn of New Companies Act 2013 | The Dawn of New Companies Act 2013 | Participant) | St. Francis De Sales College, Bangalore | - | |
| 18 | Quality Im[rovement program | Quality Im[rovement program | Participant) | CU-Academic Staff College | - | |
| 19 | Quality Im[rovement program | Quality Im[rovement program | Participant) | CU-Academic Staff College | - | |
| 20 | Faculty Development Program | Faculty Development Program | Participant) | CU-Academic Staff College | - |
Invited Talks
| Sl.No. | Titel of the Program | Name of the Program | Date | Name of the Institution |
| 1 | National Business Start-up Competition | Bhaavi 3.0 | 18/11/2025 | Christ Academy Institute of Law |
| 2 | The Ultimate Edge- Parconality Development, Career Guidance & AI tools | The Ultimate Edge- Parconality Development, Career Guidance & AI tools | 18/09/2025 | Sankara College of Science and Commerce |
| 3 | The Art of Parenting | Annual PTA General Body Meeting | 12/07/2025 | Mary Immaculate School- Wilson Garden |
| 4 | Unlocking your potential - Believe in yourself | Motivational Talk - Unlocking your potential - Believe in yourself | 22/11/2024 | Lawrence High School |
| 5 | Unleash Your Spark: Igniting Innovation and Excellence | Motivational Talk -Unleash Your Spark: Igniting Innovation and Excellence | 21/11/2024 | Maharani Lakshmi Ammanni College |
| 6 | Team Building | TEAM BUILDING | 05/11/2024 | RV University |
| 7 | Educate Inspire Empower | Faculty Development Program | 26/10/2024 | Sherwood High |
| 8 | The Future Is In Your Hands. Mould It Master It. | PG-Orientation Program | 24/10/2024 | St.Philomena's College |
| 9 | Learning Ignited; Learners Inspired | National Webinar-LEARNING IGNITED; LEARNERS INSPIRED | 23/08/2024 | MQI College of Management |
| 10 | Parenting Guidelines | Parent Orientation | 10/06/2024 | SWARGARANI SCHOOL |
| 11 | A Good Reader is a Good Leader | Gender Uniqueness And equality For Successful Transition(GUEST) | 24/02/2024 | Christ University |
| 12 | Positive Attitude and Leadership and Personality Development | Effective Life Skills in Enchancing the Competence of Youth for Peaceful and Inclusive Societies | 09/03/2022 | Virudhunagar Hindu Nadars Senthikumara Nadar College |
| 13 | Orientation Program | Orientation Program | 12/11/2021 | Christ Academy |
| 14 | Faculty Development Program | Faculty Development Program | 16/09/2021 | St. Vincent Pallotti College |
| 15 | Interpersonal Skills | Inter Personal Skills | 25/07/2020 | Christ College - Kattapana |
| 16 | Inter Personal Skills for Graduates | Webinar Talk On Inter Personal Skills | 29/06/2020 | Jai Shiram Engineering College |
| 17 | Orientation and Motivational Talk | First Sem M.Sc students | 11/06/2019 | Christ (Deemed to be University) |
| 18 | Team Building and Positive attitude | Orientation program for Under Graduate students | 10/08/2017 | Indian Institute of Psychology and Research |
| 19 | Keynote speaker(Chief Guest) | Inauguration of the Academic year 2017-2018 | 03/07/2017 | Christ College of Science and Management |
| 20 | Invited as a Chief Guest | Graduation Day | 25/02/2017 | St.Josephs Pre-universityCollege |
| 21 | Career Orientation | Career Orientation | 13/12/2016 | Christ Pre University College |
| 22 | Workshop on Team Building and Motivation | Training on Team Building and Motivation PG Students | 11/08/2015 | Indian Institute of Psychology and Research |
| 23 | Workshop on Team Building and Motivation | Training on Team Building and Motivation UG Students | 30/06/2015 | Indian Institute of Psychology and Research |
| 24 | Leadership Training | 12/06/2015 | St.Josephs College of Arts. | |
| 25 | Training for School Teachers | 17/12/2013 | Carmel Academy | |
| 26 | UGC Academic Staff College - Refresher course for teachers of Business Studies | Refresher Course | - | Bangalore University |
| 27 | Training for Assistant Branch managers on Communication Skills & Team Skills. | Training | - | The South Indian Bank- Bangalore |
Research Project
| Sl.No. | Name of the Research Project | Investigator(s) | Sponsors | Internal/External |
| 1 | Capacity Building for Whole Person Education in India | MAYA M, SUPARNA MAJUMDAR KAR,JIMMY THANKACHAN,MUTHU RUBEN V | United Board | External |
Workshop/FDP/Training programme
| Sl.No. | Name of the Workshop/FDP/Training programme | Name of Organiser | Level | Role | Date |
| 1 | Academic Enablers of Entreprunership | CHRIST INCUBATION CENTRE, | Institutional | Participant | 28/10/2025 |
| 2 | Digital Entrepreneurship and Start -up Eco System: Driving Innovation for Global Competitiveness | St.Joseph's (Autonomous) College - Trichy, St.Joseph's (Autonomous) College - Trichy | International | Invited Resource Person/Trainer | 09/09/2025 |
| 3 | Peace Mela 2025 | Centre for Peace Studies-Women Christian College-Chennai, Women's Christian College - Chennai | Institutional | Invited Resource Person/Trainer | 11/08/2025 |
| 4 | Beyond The Classroom: Leaving a Legacy of learning | Mary Matha College Arts and Science College- Periakulam, Mary Matha College for Arts and Science- Periakula | Institutional | Invited Resource Person/Trainer | 09/06/2025 |
| 5 | Faculty Development Program | Mary Matha College Arts and Science College- Periakulam, | National | Participant | 09/06/2025 |
| 6 | Work Place Wellness: Enchaning Psychological Well Being & Professional Growth | Vignan's University- Guntur Andhra Pradesh, Vignan's University | Institutional | Invited Resource Person/Trainer | 17/03/2025 |
| 7 | Corporate Strategy | Coursera , University of London and UCL School of Management | International | Participant | 08/08/2024 |
| 8 | Teamwork, Leadership and Motivation | Indian Institute of Psychology & Research, Indian Institute of Psychology & Research | Institutional | Invited Resource Person/Trainer | 07/08/2024 |
| 9 | Faculty Development Program | Christ College - Pune, Christ College - Pune | Institutional | Invited Resource Person/Trainer | 19/07/2024 |
| 10 | Importance of Peace Studies in Higher Education | Women Christian College - Chennai, Women Christian College - Chennai | Institutional | Invited Resource Person/Trainer | 04/07/2024 |
| 11 | Communication Skills and Personality Development | National Sample Survey of India, National Sample Survey of India | Regional | Invited Resource Person/Trainer | 24/06/2024 |
| 12 | Induction Program | Smiles India Vidyashram, Smiles India Vidyashram | Invited Resource Person/Trainer | 24/05/2024 | |
| 13 | Faculty Development Program | Lawrence High School , Lawrence High School - HSR layout | Institutional | Invited Resource Person/Trainer | 23/05/2024 |
| 14 | Faculty Development Program | Sacred Heart School- Shanivarsanthe, Sacred Heart School | Institutional | Invited Resource Person/Trainer | 09/05/2024 |
| 15 | Wokshop on Importance of Peace Studies in Higher Education | Women Christian College - Chennai, Women Christian College - Chennai | Institutional | Invited Resource Person/Trainer | 08/03/2024 |
| 16 | Faculty Development Program | CHRIST JUNIOUR COLLEGE - Bengaluru, | Institutional | Invited Resource Person/Trainer | 08/02/2024 |
| 17 | Faculty Development Program | Christ College - Mysuru, Christ College - Mysuru | Institutional | Invited Resource Person/Trainer | 28/08/2023 |
| 18 | Faculty Development Program | CHRIST JUNIOUR COLLEGE - Bengaluru, CHRIST JUNIOUR COLLEGE - Bengaluru | Institutional | Invited Resource Person/Trainer | 03/08/2023 |
| 19 | Multi Disciplinary Faculty Development Program | Periyar University - Salem Tamil Nadu, Periyar University - Salem Tamil Nadu | Institutional | Invited Resource Person/Trainer | 14/02/2023 |
| 20 | Life Skills | Bishop Devadass Ambrose Vidyalaya CBSE School, Bishop Devadass Ambrose Vidyalaya CBSE School | Regional | Invited Resource Person/Trainer | 23/07/2022 |
| 21 | ?Inter-Multi-Disciplinary Research Paradigms and Methodological Approaches in Sustainable Built Environment Studies? | Centre for Research, Ph.D Programme, Bangalore Kengeri Campus, | National | Participant | 14/02/2022 |
| 22 | Leadership and Innovation in Legal Education | School of Law - Christ University, | Institutional | Participant | 05/01/2022 |
| 23 | Leadership Program | Mount Carmel College, Mount Carmel College | Institutional | Invited Resource Person/Trainer | 20/11/2021 |
| 24 | Inter Religious Co-operation for Peace | United Board - Hong Kong, | International | Participant | 08/11/2021 |
| 25 | E-Learning in Legal Education: Leadership Strategies | School of Law - Christ University, | Institutional | Participant | 25/08/2021 |
| 26 | Faculty Development Program | CHAVARA ACADEMY - ADILABAD, CHAVARA ACADEMY - ADILABAD Telengana | Invited Resource Person/Trainer | 29/08/2020 | |
| 27 | IQAC | CHRIST COLLEGE _ MALLUR, CHRIST COLLEGE - MALLUR | Invited Resource Person/Trainer | 19/08/2020 | |
| 28 | Faculty development Program | MAHARANI LAKSHMI AMMANI COLLEGE FOR WOMEN, MAHARANI LAKSHMI AMMANI COLLEGE FOR WOMEN | Institutional | Invited Resource Person/Trainer | 01/08/2020 |
| 29 | Blended learning Pedagogy using MOOCS | Indian Institute of Management Bangalore , Indian Institute of Management Bangalore | National | Participant | 22/06/2019 |
| 30 | Quality Improvement Program | Christ College- Allambady , Christ College Allambady | Invited Resource Person/Trainer | 31/05/2019 | |
| 31 | Developing Academic Ecosystems : Padagogic Practices and Research Culture | Academic Staff College - Christ University, | Participant | 20/05/2019 | |
| 32 | Stategic Meet - 2019 | Christ College - Kattappana, Christ College - Kattappana | Institutional | Invited Resource Person/Trainer | 14/05/2019 |
| 33 | Student engagement strategies in Today's World | Bangalore Psychology Forum, Indian Institute of Psychology & Research | Regional | Participant | 04/05/2019 |
| 34 | Commodity Market - Current Trends and Challenges | Department of Management Studies, | Institutional | Participant | 08/12/2017 |
| 35 | Leadership and Motivation seminar | Indian Institute of Psychology and Research, Called as a resource person | Institutional | Organiser & Presenter | 18/08/2016 |
| 36 | Leadership program | Centre of Social Action, | Institutional | Presenter | 01/07/2016 |
| 37 | Faculty Development Programme | Carmel Academy, Carmel Academy | Institutional | Organiser & Presenter | 17/05/2016 |
| 38 | ntegrating Actuality into Management Education | CU-Academic staff college, | - | 14/03/2015 | |
| 39 | Research Methodology | Dept of Management Studies- Christ Univerity, | Institutional | - | 17/03/2014 |
| 40 | National Workshop on Learning to Teach Law | TQMS Dept of Christ University, | National | - | 16/01/2014 |
| 41 | National Workshop on Learning to Teach Law | TQMS Cell of Christ University, | National | - | 16/01/2014 |
| 42 | Faculty Development Programme | School of Law, | Institutional | - | 05/11/2013 |
| 43 | Faculty Development Programme | Department of Commerce, | Institutional | - | 01/10/2013 |
| 44 | Orientation | Academic Staff college - Christ University, | - | 15/04/2013 | |
| 45 | Facilitating Strategies for Management Educators | Kristu Jayanti College, | Institutional | - | 28/02/2003 |
| 46 | Empowering College Teachers with Effective Teaching Strategy (ETS) | Christ College, | National | - | 06/09/2001 |