1 |
Examining the moderating role of online celebrity trustworthiness and risk propensity in UTAUT2 framework: A mixed-method approach |
International Journal of Information Management & Data Insights |
18-Apr-2024 |
4 / 4 / |
Additional information
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2 |
Beyond the first bite: understanding how online experience shapes user loyalty in the mobile food app market |
Electronic Commerce Research |
06-Apr-2024 |
NA / NA / |
Additional information
Category |
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Sole Authored /Co Authored |
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Author Name (s) |
RUTURAJ BABER,PROF. YOGESH UPADHYAY,PROF. JUSTIN PAUL,PROF. LISA CAIN,DR. PRERANA BABER |
Title of Article |
Beyond the first bite: understanding how online experience shapes user loyalty in the mobile food app market |
Name of Journal |
Electronic Commerce Research |
Volume No |
NA |
Issue No |
NA |
Page No |
|
URL |
https://link.springer.com/article/10.1007/s10660-024-09833-6 |
Date of Publication |
06-Apr-2024 |
|
3 |
How is the World Looking at India? Story from International Tourists |
Pacific business Review international |
18-Mar-2024 |
16 / 7 / |
Additional information
Category |
|
Sole Authored /Co Authored |
|
Author Name (s) |
RUTURAJ BABER,DR. R.P.S KAURAV,DR. S KAINTHOLA,DR. P TIWARI |
Title of Article |
How is the World Looking at India? Story from International Tourists |
Name of Journal |
Pacific business Review international |
Volume No |
16 |
Issue No |
7 |
Page No |
|
URL |
https://www.webofscience.com/wos/woscc/full-record/WOS:001184602500007 |
Date of Publication |
18-Mar-2024 |
|
4 |
Consumer ethnocentrism: What we learned and what we need to know? ? A systematic literature review |
Cogent Business & Management |
19-Feb-2024 |
11 / 1 / |
Additional information
Category |
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Sole Authored /Co Authored |
|
Author Name (s) |
RUTURAJ BABER,PRERANA BABER,SHILPA SANKPAL,CHANDA GULATI |
Title of Article |
Consumer ethnocentrism: What we learned and what we need to know? ? A systematic literature review |
Name of Journal |
Cogent Business & Management |
Volume No |
11 |
Issue No |
1 |
Page No |
|
URL |
https://www.tandfonline.com/doi/full/10.1080/23311975.2024.2321800 |
Date of Publication |
19-Feb-2024 |
|
5 |
Effect of online social media marketing efforts on customer response |
Journal of Consumer Behaviour |
31-Jan-2022 |
1 / 1 / |
Additional information
Category |
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Sole Authored /Co Authored |
|
Author Name (s) |
RUTURAJ BABER,PROF. YOGESH UPADHYAY,PROF. JUSTIN PAUL |
Title of Article |
Effect of online social media marketing efforts on customer response |
Name of Journal |
Journal of Consumer Behaviour |
Volume No |
1 |
Issue No |
1 |
Page No |
|
URL |
https://onlinelibrary.wiley.com/journal/14791838 |
Date of Publication |
31-Jan-2022 |
|
6 |
New Education Policy: Qualitative (Contents) Analysis And Twitter Mining (Sentiment Analysis)
|
Journal of Content, Community & Communication |
20-Jun-2020 |
12 / 6 / |
Additional information
Category |
|
Sole Authored /Co Authored |
|
Author Name (s) |
RUTURAJ BABER,RAHUL KAURAV,PROF. K.G. SURESH,DR. SUMIT NARULA |
Title of Article |
New Education Policy: Qualitative (Contents) Analysis And Twitter Mining (Sentiment Analysis)
|
Name of Journal |
Journal of Content, Community & Communication |
Volume No |
12 |
Issue No |
6 |
Page No |
|
URL |
https://www.amity.edu/gwalior/jccc/index.html |
Date of Publication |
20-Jun-2020 |
|
7 |
Impact of individual market orientation on selling and customer orientation |
Journal of Strategic Marketing |
03-Jul-2018 |
28 / 4 / |
Additional information
Category |
|
Sole Authored /Co Authored |
|
Author Name (s) |
RUTURAJ BABER,DR. RAHUL KAURAV,PROF. JUSTIN PAUL |
Title of Article |
Impact of individual market orientation on selling and customer orientation |
Name of Journal |
Journal of Strategic Marketing |
Volume No |
28 |
Issue No |
4 |
Page No |
|
URL |
https://www.tandfonline.com/journals/rjsm20 |
Date of Publication |
03-Jul-2018 |
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