Faculty

Profile

Dr UPASANA GUPTA

MBA, MA, PhD


BUSINESS AND MANAGEMENT MBA (NCR)
DELHI NCR CAMPUS
 Print Profile

Sl.No. Title Name of Periodical Periodicity Date
Greening the workforce: HR strategies for a sustainable future Business Manager Monthly 01/10/2024
1 How effective leaders can respond to critism Business Manager Monthly 01/06/2023
Sl.No. Title Name of Journal Date of Publication Volume No/Issue No/Page No
1 Artificial Intelligence in Higher Education: Transformative Potential, Challenges, and Future Directions Library Progress International 10-Jul-2024 44 / 3 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) UPASANA GUPTA,HARI KESHAV RAJESH,DEEPTI GUPTA,SAMIKSHYA MADHUKULLYA,SUDHIR N. DIVAKER,GIFTY ARORA
Title of Article Artificial Intelligence in Higher Education: Transformative Potential, Challenges, and Future Directions
Name of Journal Library Progress International
Volume No 44
Issue No 3
Page No
URL https://www.scopus.com/record/display.uri?eid=2-s2.0-85206249515&origin=resultslist
Date of Publication 10-Jul-2024
2 The Ram Mandir in Ayodhya: A Transformative Initiative with Deep Cultural, Economic, and Social Implications for India Library Progress International 02-Jul-2024 44 / 3 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) UPASANA GUPTA,DEEPTI GUPTA,ADITYA CHITRANSH,SHRI RAM PANDEYA,SHASHI SINGH,BISHWAJEET PRAKASH
Title of Article The Ram Mandir in Ayodhya: A Transformative Initiative with Deep Cultural, Economic, and Social Implications for India
Name of Journal Library Progress International
Volume No 44
Issue No 3
Page No
URL https://www.scopus.com/record/display.uri?eid=2-s2.0-85204985571&origin=resultslist
Date of Publication 02-Jul-2024
3 Analysing the Impact of Perceived Risk, Trust and Past Purchase Satisfaction on Repurchase Intentions in Case of Online Grocery Shopping in India Global Business Review 06-Aug-2023 / /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) UPASANA GUPTA,NAVEEN KUMAR
Title of Article Analysing the Impact of Perceived Risk, Trust and Past Purchase Satisfaction on Repurchase Intentions in Case of Online Grocery Shopping in India
Name of Journal Global Business Review
Volume No
Issue No
Page No
URL https://journals.sagepub.com/home/GBR
Date of Publication 06-Aug-2023
4 Rethinking Innovation Strategies for rural markets in India: focus and imperatives IUP Journal of Business Strategy 01-Dec-2022 19 / 3 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) UPASANA GUPTA,DR. SUBHO CHATTOPADHYAY,DR. INDRANIL BOSE
Title of Article Rethinking Innovation Strategies for rural markets in India: focus and imperatives
Name of Journal IUP Journal of Business Strategy
Volume No 19
Issue No 3
Page No
URL https://iupindia.in/Business_Strategy.asp
Date of Publication 01-Dec-2022
Sl.No. Title URL Subject Month Year
Sl.No. Type of Book Title Title of Book/Chapter/Article/Case Study) ISBN Month Year
Sl.No. Type of Book Title Title of Chapter/Article ISBN Month Year
1 Reference book Maryada Purshottam Shri Ram Lord Rama: A Divine Deity and Devoted Devotee 978-81 Mar 2024

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Sole Authored
Author Name (s) UPASANA GUPTA (30467)
Title of Book Maryada Purshottam Shri Ram
Title of Book/Chapter/Article/Case Study) Lord Rama: A Divine Deity and Devoted Devotee
Month/Year Mar/2024
ISBN 978-81
Pages
Publishing Company/Institution Kalindi Prakashan
Level National publisher
Sl.No. Type of Book Title Title of Case Study ISBN Month Year
Sl.No. Title Abstract Objectives Type Sponsors
Sl.No. Title Place of Publication ISBN No. Month Year
Sl.No. Type of Program Role Name of Program Title of Paper Date Organising Institution Level
1 Conference Presenter International Conference of the role of innovation, entrepreneurship and management for sustainable development Exploring the role of consumer social responsibility in green fintech adoption- A UTAUT approach with Indian Gen Y & Gen Z investors 17/10/2024 O P Jindal University International
2 Conference Presenter International Conference on Advances in Management & Technology From Screen To Cart: Investigating Impulse Purchases In Live Streaming E-Commerce Among Indian Consumers Through S-O-R Lens 22/02/2024 Jaypee Business School International
3 Conference Presenter International Research Conference 2023 An empirical investigation of gratifications that influence the consumer purchase intention through live streaming on social media  25/11/2023 Lal Bahadur Shastri Institute of Management International
4 Conference Presenter International Conference Sustainable Business Practices And Innovative Models - 2023 Impact Of Hedonic, Utilitarian, Social, And Network Gratification On Consumer Purchase Intention Through Live Streaming On Social Media 23/03/2023 Christ University International
Sl.No. Title of the Program Name of the Program Date Name of the Institution
Sl.No. Title Genre Producer Copyrights
Sl.No. Title Guide Name Institution Month Year
Sl.No. Title Name of Student Institution Month Year
Sl.No. Title of Invention Inventor(s) Filing Date
Sl.No. Name of the Research Project Investigator(s) Sponsors Internal/External
Sl.No. Name of the Conference/Seminar Name of Organiser Level Date
Sl.No. Name of the Workshop/FDP/Training programme Name of Oraganiser Level Date
1 Artificial Intelligence in teaching and research paper writing AIU and Integral University Lucknow National 26/06/2024
2 Data Analysis using R and NVIVO School of Business and Management, Christ University Institutional 18/06/2024
3 FDP on AI tool box for educators Pal College of Technology and Management Regional 03/06/2024
4 Training on Effective Research Publication MIBM, Pune National 30/04/2024
5 Smart Investing School of Business and Management, Christ University 04/04/2024
6 Innovation in Marketing and Marketing of Innovation NPTEL Swayam Course by IIT Rorkee National 22/01/2024
7 Innovation in Marketing and Marketing of Innovation NPTEL-AICTE National 22/01/2024
8 Quality Assurance for Accreditations School of Business and Management, Christ University Institutional 12/12/2023
9 Institutional Storytelling: Towards Building Effective Campus Narratives Vignette Windows: A Writer's Guide, CHRIST (Deemed to be University) Institutional 27/10/2023
10 Business to Business Marketing NPTEL Swayam Course by IIT Rorkee National 31/07/2023
11 Outcome Based Education: Learning and Assessment under NEP 2020 IMS Ghaziabad National 31/07/2023
12 Business to Business Marketing NPTEL-AICTE National 31/07/2023
13 One week FDP on Innovative tools in Information Technology and Management Discipline for enhancing education and research IIMT College of Management in association with Indian Economic Association National 25/07/2023
14 Application of Python in Business and Management School of Business and Management, Christ University Institutional 01/07/2023
15 Tech-Savvy Educators:Embracing Digital Tools for Enhanced Teaching and Learning Christ University Delhi-NCR Campus Institutional 21/06/2023
16 e-content development HRDC, Christ University Institutional 28/11/2022
Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 AIMA Individual Annual Membership AIMA 16 April 2024

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