Syllabus for
Bachelor of Business Administration (Fin Tech Honours)
Academic Year  (2021)

School of Business and Management offers business education through Undergraduate, Graduate, M.Phil, and Doctoral programs under different management streams. The curriculum and Pedagogy integrate rigorous academic theory with real-life challenges and is geared to equip the students to successfully face the challenges of a long career in the world of uncertainty. The faculty composition has a healthy mix of Academicians and Industry Practitioners. Our faculty members’ scholastic excellence is depicted through their publications in renowned peer-reviewed journals. The holistic approach of learning through various programs and quality improvement activities ensure students bloom and succeed in this competitive world. As a Business School, we believe our pedagogy enables, engages, exemplifies, and encourages students to make effective business decisions. The curriculum design provides students with the best opportunities to be well-rounded managers and business leaders. We offer experiential learning for our students through an array of activities like Social Responsibility Projects, Industry Review Projects, Organisation Structure Study, Outbound Training, Book Review Competition, Summer Internships, Current Affairs and Weekly Presentations, Skill Enhancement Programmes and Dissertation. We handhold our students through our mentoring sessions. We offer our students the best of opportunities and a launching pad for careers.

Our vision is to be an institution of excellence developing leaders serving enterprises and society globally. Our mission is to develop socially responsible business leaders with the spirit of inquiry through academic and industry engagement.

The undergraduate programme in Bachelor of Business Administration in Finance Technology (BBA Fin-Tech) honours is offered by the School of Business and Management at the Delhi NCR Campus to prepare young minds with a keen interest in finance to take up challenging positions in the financial segment.

Programme Outcome/Programme Learning Goals/Programme Learning Outcome:

PO2: To prepare students to meet the challenges posed by the technological disruptions of the 21st century in the finance domain

PO3: To focus on the holistic development of the student with conceptual clarity, analytical ability, critical thinking and communication skills.

PO4: To prepare young minds with a positive attitude for excellence in academics and committed to serving the society

PO5: To facilitate the professional journey of students by providing them with the in-depth of knowledge required to make a mark in the financial services sector.

PO6: To develop Fin-Tech professionals who are able to leverage the knowledge acquired here to dive deep into the challenging world of Financial technology. Programme Outcome:

PO7: Holistically developed management graduates ready to meet the emerging challenges in the global economy in general and more specifically the financial segment

PO8: Graduates who have conceptual clarity, analytical ability, critical thinking and communication skills

PO9: Employable graduates with the Fin-Tech based skills

PO10: Graduates who are confident and equipped with the right knowledge, skills and attitudes

Examination : Mid Semester Exam and End Semester Exam

Assessments: Assignments, Roleplays, Case Studies, MCQ,Reports etc.

The Additional English course is offered as a second language course and seeks to introduce the students to the nuances of English literature in its varied forms and genres. The students who choose Additional English are generally proficient in the English language. Hence, instead of focusing on introducing them to language, challenging texts in terms of ideas, form, and technique are chosen. Additional English as a course is designed for students in place of a regional language. Non-Resident Indians (NRIs), foreign nationals and students who have not taken Hindi, Kannada, Tamil or French at the Plus 2 or Class XII levels are eligible to choose Additional English. The course is taught for students from different streams, namely, BA, BSc, BCom, and BBA in the first year and for BA, BSc and BCom (Regular) in the second year.

The first year syllabus is an attempt by the Department of English, Christ University to recognize and bring together the polyphonic Indian and Indian sub-continental voices in English in English translation for the Additional English students of the first year. This effort aims to familiarize the students with regional literatures in translation, Indian Writing in English (IWE) and literatures from Pakistan, Nepal and Srilanka, thereby, enabling the students to learn more about Indian culture and ethos through writings from different regions of the country. We have tried to represent in some way or the other the corners of India and the Indian sub-continent in this microcosmic world of short stories, poems and essays

There is a prescribed text bookfor the first year students, compiled by the Department of English, Christ University and intended for private circulation.

The first semester has a variety of writing from India, Pakistan and Nepal. The various essays, short stories and poems deal with various socio-economic, cultural and political issues that are relevant to modern day India and the Indian sub-continent and will enable students to comprehend issues of identity-politics, caste, religion, class, and gender. All of the selections either in the manner of their writing, the themes they deal with or the ideologies that govern them are contemporary in relevance and sensibility, whether written by contemporary writers or earlier writers. An important addition to this syllabus is the preponderance of North-Eastern writing which was hitherto not well represented. Excerpts from interviews, autobiographical writings, sports and city narratives are added to this section to introduce students to the varied genres of literature.

The objectives of this course are

to expose students to the rich literary and cultural diversity of  Indian literatures

to sensitise students on the social, political, historical and cultural ethos that has shaped the nation- INDIA

to enable to grasp and appreciate the variety and abundance of Indian writing, of which this compilation is just a passing glance

to learn and appreciate India through association of ideas in the texts and the external contexts (BhashaUtsav will be an intrinsic help in this endeavour)

 The dynamic business environment compels managers to perform a challenging role in steering the organizations’ success to new heights. This comprehensive introductory course has been designed to provide valuable insights into the functions of modern-day managers. By tracing the historical evolution of management thought, it explores the basic concepts, principles and theories of management. It orients the learners towards basic understanding of managerial functions like planning, organizing, staffing, motivation, communication, controlling and supervision. By focusing on the contemporary challenges faced by organizations in recent years, it enables the proponents to cater to global needs and gather skills that ensures employability and sustainability in the corporate world.

Course Description: This course intends to introduce basic accounting principles and practices. It also deals with subsidiary books maintained in business organizations. The students will have knowledge about the fundamental accounting processes such as journalizing, ledger posting, preparation of trial balance and final accounts in sole trading business. It also deals with providing an overview of accounting standards and IFRS. This course will be useful for all those who are desirous of having an understanding and application of financial dynamics of the business and become successful financial managers/entrepreneurs. 

Course Objectives:

• To provide an understanding of application of various principles and practice of Accounting.
• To demonstrate the knowledge on the process of accounting cycle and basic steps involved in Accounting.
• To extend the knowledge of systematic maintenance of books of accounts to real life business.
• To estimate Annual Financial statements of Sole proprietorship form of business.
• To outline the need for Accounting standards and IFRS.

This common core course helps students to think in the economic way of establishing a connection between unlimited wants and limited resources available to an individual, firm and the society.  It deals with the application of economic analysis in formulation of business decisions.  In this context, the course deals with demand, supply, pricing, theory of consumer choice, theories of production and market structures.

The objective of this course is to provide comprehensive coverage of Financial Markets and Capital Markets from a global practical perspective

▪          To familiarize the students with the structure and various instruments of Financial and Capital markets from a global perspective.

▪          To enhance knowledge of the learners comprehensively in the forex market.

▪          To enrich the learners with the comprehensive knowledge about the Equity markets, Debt & Money Markets

▪          To enhance knowledge of the learners in analysing various asset classes including bond prices and yield curve analysis

To augment the knowledge of the students related to global fund management industry

This course aims at aiding the students in reaching a level of increased competence in business mathematics and expands understanding of the importance of mathematical concepts in business applications. Emphasis is placed upon learning mathematical concepts by examining some basic business problems.

Course objectives: 

This course will help the learner to gain a familiarity with Mathematical ways to deal with problems related to commerce.

• Apply matrix algebra, linear programming, differentiation and their applications in business and economics.

•             To understand the concept of matrices and determinants, types of interests, annuities, limits and differentiation

•             To apply the concepts of matrices, differentiation in commerce and economics

•             To apply the concepts of Linear Programming Problem for a given scenario to optimize the solution

•             To analyse the given transportation and assignment problem and evaluate the optimum transportation cost

•             To evaluate the maximum and minimum value of a given function

The objective of the course is to introduce the students to the FinTech sector and to understand how emerging technology is casing disruptions and innovations in finance sector. This course as a part of specialized business administration programme provides cutting edge fundamental knowledge in the frontiers of financial technology required for a budding professional in the banking & financial services industry.

The primary aim of this course is to introduce students to the concept of institutions and the informal economy in a global context. The discourse examines the informal economy through the lens of institutional economics. The aim is to acquaint students to significant discourses and issues in policy design and intervention.

Course Objectives

This course will:

• introduce students to the institutions and institutional change through major concepts in institutional economics;
• discuss the informal economy through concepts, theory, and measurement;
• examine the linkages of formal and informal economy;
• train students to hone their writing and presentation skills to effectively discuss these complex ideas.

This course is aimed at undergraduate students to introduce to them the prominent debates in the economics of corruption. The course discusses how corruption acts as a constraint on economic growth using the theoretical constructs in Political Economy. It allows students to delve into the causes and consequences of corruption. In particular, the course will examine how corruption affects the emerging economies.

Course Objectives

This course will: consider some of the seminal papers on the economics of corruption acquaint students to significant debates about transparency, competition and privatization and its relevance to corruption analyse corruption in emerging economies through various case studies discuss issues from various perspectives, such as, viewing corruption as erosion of trust and abuse of power train students to hone their writing and presentation skills to effectively discuss complex ideas.

Course Description

This course heralds the emergence of a new field of science that endeavours to understand how individuals and societies thrive and

flourish, and how this new knowledge can be applied to foster happiness, health and fulfillment. Taking a dynamic, cross-disciplinary approach, the

course explores the most promising routes to well-being, derived from the latest research in psychology, neuroscience, economics, and the effects of

our natural environment. The course provides an overview of the latest insights and strategies for enhancing our individual well-being, or the well-being of the communities in

which we live and work.

Course Objectives:

1. Understand the evolution and development of health and well-being

2. Develop a holistic approach to living life well.

3. Create optimal programs for individuals and populations.

Advertisement psychology is a branch of psychology which studies the pattern of responses by the human system to advertisement stimuli. Advertising is the art of influencing human behaviors to buy certain products. Recently  advertisers are discovering the need to know the facts which psychology can give about what attracts attention, what sticks in memory, what gives a pleasant impression, what persuades and what leads to the act of purchase. The field helps marketers and copyrighters to prepare effective advertisements.

Course Objectives

At the end of the course, students will be able to: 

1.      Understand the historical and scientific origin and development of the field.

2.      Learn the cognitive, affective and behavioural responses to the advertisement stimuli.

       3.      Develop the skills to evaluate effectiveness of advertisements from psychological perspectives.

ENGlogue is an English language course book for the students of first year of undergraduate courses studying in Christ University. The book that covers both Semesters I and II is built around fourteen contemporary themes, with each unit including two interesting and engaging reading texts. The texts are meant to trigger not just the desired language-learning behaviors but also to engage the students in thinking about various pertinent issues concerning the world around them. Each unit also includes teaching and tasks based on vocabulary, reading, writing and speaking. The overall objective of the book is to provide students with hands-on learning of language skills, equipping them not only for their immediate academic needs but also for their future professional careers.

• To help learners classify ideologies and be able to express the same
•  To expose learners to visual texts and its reading formulas
• To help learners develop a taste to appreciate works of literature through the organization of language
• To help develop critical thinking
• To help learners appreciate literature and the language nuances that enhances its literary values
• To help learners understand the relationship between the world around them and the text/literature
• To help learners negotiate with content and infer meaning contextually
• To help learners understand logical sequencing of content and process information
• To help improve their communication skills for larger academic purposes and vocational purposes
• To enable learners to learn the contextual use of words and the generic meaning
• To enable learners to listen to audio content and infer contextual meaning
• To enable learners to be able to speak for various purposes and occasions using context specific language and expression.
•  To enable learners to develop the ability to write for various purposes using suitable and precise language.

The course ‘Introduction to Film Studies’ aims at introducing students to the cinema, important trends and genres in world cinema, along with key concepts in film studies. It aims to make participants familiar with some major international cinematic figures and films. It aids in the basic understanding of the field, its vast history, and its role in society. Students receive the chance to enhance the skills required to study Films with reference to art and society. It develops the students’ critical thinking ability that is required for analyzing, criticizing,  and creating quality films.

Course Objectives:

• Introduces to the theories, methods, and concerns of film and media studies as a discipline, preparing the students for further work in the field. 

• Teaches the specific aspects of film style and narrative form through analysis of scenes from the films screened each week and from a range of outside examples. 

• Equips the students with historical, cultural, and theoretical topics relevant to the films. 

• Teaches the language of cinema.

• Trains the students to critically analyze the content.

• Learns to communicate effectively.

Course Description:

This course is designed to introduce the young students to the emerging field of Digital Humanities and its wide array of scope, research and academic engagements in the field of Arts and Humanities through incorporation of examples and case studies. Digitalisation is a product of the modern mechanised society; it has come to be accepted as an indispensable part of our lives today. Its use in the field of Humanities is a very recent development, with major contributions to documentation, preservation and ushering in a multidimensional interdisciplinary approach to our study, for sources ranging from audio-visual nature to textual work.

Course Objectives:

1.  The students will be acquainted to many existing arguments in the area of Digital Humanities in the last few decades while examining the aid of digital tools in literary and cultural studies.
2. The students will learn to create a sample of their own by replicating any existing digital artifact.
3. The students will be able to identify Digital Humanities as an interdisciplinary field of study through case studies and comparative analysis.

The detailed text book 'Samakaleen Hindi Kavitha” is a collection of Modern Hindi poems of leading writers of Hindi Poetry edited by Dr.N Mohanan.From the medieval poetry ' Kabir Ke Dohe and Sur ke pad 'is also included.By teaching business correspondence emphasis is being given to functional Hindi too. Hindusthani Music and TranslationPractice also have been included in this semester.

Course Objectives:

• to impart the knowledge of poetics
• to acquire translation skills
• to expose students to veriety of texts to interact with them
• to help students develop a taste to appreciate works of literature through the organisation of language
• to help students understand the relationship between the world around them and the text
• to improve their oral and written skills
• to expose them to the world of music

The second semester has a variety of writing from India, Pakistan and Srilanka. The various essays, short stories and poems deal with various socio-economic, cultural and political issues that are relevant to modern day India and the Indian sub-continent and will enable students to comprehend issues of identity-politics, caste, religion, class, and gender. All of the selections either in the manner of their writing, the themes they deal with or the ideologies that govern them are contemporary in relevance and sensibility, whether written by contemporary writers or earlier writers. Excerpts from interviews, autobiographical writings, sports and city narratives are added to this section to introduce students to the varied genres of literature.

The objectives of this course are to expose students to the rich literary and cultural diversity of Indian literatures to sensitise students on the social, political, historical and cultural ethos that has shaped the nation- INDIA to enable to grasp and appreciate the variety and abundance of Indian writing, of which this compilation is just a passing glance to learn and appreciate India through association of ideas in the texts and the external contexts (BhashaUtsav will be an intrinsic help in this endeavour).

The course focuses on the basic elements that determine human behavior in an organizational context. It provides various theoretical frameworks to understand human behaviours at individual, group and organization level. The course provides insights into the foundation of human behaviours such as personality, learning, values, attitudes and perception. At the group level its characteristics in terms of size, status, norms, role and cohesiveness makes it functional or dysfunctional. Leaders who are able to influence the individual and group behaviours create positive organisations culture. Thus it is essential for manager to develop an understanding about human behaviours at the workplace and manage them for organizational effectiveness. 

Course Objectives:

To examine the impact of globalization, diversity and ethics on organizational behaviours.

1. To analyses the individual’s work behaviours due to personality, attitudes and perceptions. 

2. To assess the dynamics of group behaviours and its influence on group effectiveness. 

3. To compare and contrast various leadership style as in classic and modern theories.

4. To determine practices that creates positive organisation culture.

Course Description:

Business Statistics helps us to make business decisions under uncertainties based on numerical and measurable scales. Decision making process should be always objective and in order to make unbiased decisions, collection and analysis of quantitative data as well as interpreting the results necessitates an understanding of statistical tools and models. As a result, it is essential for individuals working in this environment to have the knowledge and skills to interpret and use appropriate statistical tools and statistical techniques in various scenarios.

Course Objectives:

●       To demonstrate the knowledge of organising a problem/data and make evidence-based decisions using statistical tools.

• To extend an understanding of application of relevant statistical concepts to a given context/business scenario.
•  To solve real business problems by analysing data with appropriate statistical techniques.
• To analyse the data using correlation and other statistical tools
• To interpret regression/time series equations to explain relationship among variables

This course intends to provide the basics of macroeconomic theory and policies in order to understand the influence of external environment in doing business. The students are expected to understand the various macroeconomic variables that determine income, output and employment.

Course Objectives: 

• To provide a strong base of macroeconomic principles and concepts relevant in managerial decision making. 

• To enable the students to apply the knowledge in managerial decision making process. 

• To enable the students to prescribe policies in the light of changing macroeconomic scenario.

CLO1 Provide a strong base of macroeconomic principles and concepts relevant in managerial decision making.

CLO2 Enable the students to apply the knowledge in managerial decision making process.

CLO3 Enable the students to prescribe policies in the light of changing macroeconomic scenario.

The objective of this course is to provide comprehensive coverage of foundations in Quantitative Finance. This course covers the practical aspects of statistical analysis and modeling in Finance, building Financial Econometrics models, Portfolio Modeling and complex Time value concepts useful in Capital Budgeting and Corporate Finance.

In this course you will learn the basic functions of excel through guided demonstration. Each week you will build on your excel skills and be provided an opportunity to practice what you’ve learned. Finally, you will have a chance to put your knowledge to work in a mini project. Please note, the content in this course was developed using a Windows version of Excel 2013.

The course of 3 credits. 2 hours will be delivered through synchronous mode 2 sessions per week of 1 hour each. The students will also complete a MOOC course on “Excel” of at least 15 hours.

This course is to make students familiarize with various aspects of Indian financial system. This will provide the students with an overall understanding of various components of Indian financial system.

To familiarize the students about the financial institutions and Services

 To make students understand about the money market and capital market operations

 To enhance the knowledge of the students about the roles of various financial institutions.

 To provide knowledge to the students related to the banking operations.

 To familiarize the students about various financial services.

 To make students understand about international financial markets.

This course intends to sensitize the students towards social issues faced by the society and to enable students to understand the role played by the Non-Governmental Organisation (NGOs) in addressing these social issues. This course intends to bring about a change in students’ perspective towards these social issues and make them aware about their role in helping the society overcome such social issues. The purpose of writing project report is to communicate the learning of the project study undertaken on a particular NGO, in partial fulfillment of BBA  program. It is a time-bound and independent study guided by a faculty member 

The course introduces the idea of sustainable development and how it forms an organizing principle for meeting the human development goals. The course discuss how sustainability goals can address the global challenges like inequality, poverty, environmental degradation, climate change, etc. The course will also provide an in-depth view of how sustainability can be linked to social development, economic development and environmental protection; and how an interplay of multiple factors is key for achieving the 2030 agenda for sustainable development goals.

This course is aimed at undergraduate students to introduce to them the idea of sustainable development and social/public policies within that context. The course discusses the challenges of sustainable development, and of designing policies for it, in a global setting. It examines the interplay of politics and economics, with emphasis on modes and instruments of producing public policy. This course will:

• acquaint students to significant discourses and issues in policy design and intervention with regards to sustainable development;

• help them understand how political ideology, interests and power influence economic actions, processes and planning at the macro level;

• through class discussions acquaint students to ideas agenda setting and policy dynamics in the context of sustainable development goals (SDGs);

• train students to hone their writing and presentation skills to effectively discuss complex ideas.

The primary aim of this course is to introduce students to the concept  of environmental economics, linkage between nature and economy, natural resource economics and Industrialisation and Its Impact on Environment. In the context of the interlinkage between environment concerns and industry, the course intends to raise awareness about the importance and feasibility of green industry approaches, green industrial policy and green recovery mechanism in the background of post COVID-19 crisis and 2030 Agenda for Sustainable Development.

The goal  is to acquaint students with the scientific approach to the study of man and environment by bringing to life subject matter of the infant science of environmental economics emphasizing its connections with socio economic conditions. Real world examples and applications are used to make subjects interesting to students of this new discipline.

In addition to this, the goal is to provide participants with an understanding of green industrial policy, identify urgent actions and strategies to promote green industry and sustainable industrial development including cleaner and resource efficient production.

.Course Objectives

This course will:

·         Introduce students to the environment, industry and economy linkage;

·           Discuss the economics of resource use;

·         Examine the economics of Environmental Quality;

       Discuss the vision towards green industrialization

       To understand  the key challenges towards acceleration of greening SMEs

      To understand the interlinkages between green industry, trade and global supply chain

This course will introduce students to the major theoretical and applied debates as well as major moral puzzles and challenges in the field of global ethics. Ethics is gaining ground as an important humanities intervention in a fast-changing world.  

A course on ethics is often an added advantage for students as it helps them shape a  socially aware perspective of the social reality.  

Drawing on interdisciplinary perspectives and thematic issues in the fields of international politics, business, communications and law, the course will challenge students to reflect on major ethical theories and traditions as well as core problems such as corporate governance, global distributive justice, the ethics of making and sustaining peace, media ethics and legal dimensions of ethics.  

By combining the works of both classic and contemporary philosophers with contemporary applied global issues, students will be able to critically reflect on fundamental normative questions from an interdisciplinary perspective and reflect on the rights, responsibilities and challenges of ‘good global citizenship.

Learning Objectives: On completing the course, students will be able to 

● Open-mindedly consider different viewpoints in moral controversies.  

● Identify the strengths and weaknesses of different philosophical and popular arguments on the various topics.  

● Demonstrate understanding of the major moral philosophical approaches and techniques in moral reasoning.  

 ● Formulate and critically assess personal positions/convictions. 

This course aims to explore the phenomenon of aesthetics from a multidisciplinary perspective. Further, it helps the students to get exposed to a multidisciplinary approach to understanding realities.

Course Objectives: At the end of the course, students will be able to:

Understand the philosophy behind aesthetics

Understand human perception of aesthetics

Appreciate morality and aesthetic judgments

Take cognizance of the influence of technology on aesthetics

Course Description: This course will cover topics related to human engineering and ergonomics more from a psychological perspective. Students will get to learn cognitive, social, organizational, and safety aspects of the result of man-machine interaction. This course provides an overview of the design and strategies of the system for an effective understanding of the man-machine interface. 

Course Objectives: To enable students:

Understand resultant factors of man-machine interaction.

Cognize with pertinent factors related to increasing the efficiency of people in their working environment.

Develop the competency of theoretical understanding for human engineering and ergonomics.

• To expose learners to a variety of texts to interact with
• To help learners classify ideologies and be able to express the same
• To expose learners to visual texts and its reading formulas
• To help learners develop a taste to appreciate works of literature through the organization of language
• To help develop critical thinking
• To help learners appreciate literature and the language nuances that enhances its literary values
• To help learners understand the relationship between the world around them and the text/literature
• To help learners negotiate with content and infer meaning contextually
• To help learners understand logical sequencing of content and process information
• To help improve their communication skills for larger academic purposes and vocational purposes
• To enable learners to learn the contextual use of words and the generic meaning
• To enable learners to listen to audio content and infer contextual meaning
• To enable learners to be able to speak for various purposes and occasions using context specific language and expressions
• To enable learners to develop the ability to write for various purposes using suitable and precise language.

This course will be helpful to introduce representative literary texts and analyze the craft behind creating a literary work, specifically focusing on the art of fiction writing.

This course is designed across five units; the first four units are—

1.     Introduction to plot (10 hours)

2.     Character Development (10 hours)

3.     World building(setting) (10 hours)

4.     Developing your personal style (10 hours)

5.     Drafting the story (5 hours)

This will give the students a hands-on practice to refine their fiction writing skills. The final unit of 5 hours will pay attention to writing the first draft of the story, getting the story reviewed among the peers, using the criticism to improve the text and finally, rewrite and submit a fine-tuned summative text. This course will aid the students to communicate their thoughts in the form of a literary work while also engaging with the works of their peers and offer constructive criticism. It will also equip them with essential editing and close reading skills while engaging with the critical thinking faculties and creativity. 

The text book “Samakaleen Kahaniyam” is a story collection edited by Dr. Vanaja and Published by Rajpal and sons. New Delhi.  In this semester film appreciation is one of  the unit. To emphasize on Functional Hindi, Movie Review and Business letters are also included in this syllabus.

Course Description

Financial Management is an introductory core course that is offered with the intent to equip the students with the basic knowledge of finance theory and its application to develop relevant financial strategies pertinent to profit-seeking organisations. The theme of financial management is structured around three decision making financial areas: Investment- long term as well as working capital, Financing, and Dividend policy. This imbibes students with analytical and decision-making skills in managing finance through the application of theoretical questions and practical problems.

Course Objectives: 

• To understand the basics of finance function and the concepts of financial management
• To apply the knowledge in taking finance decisions
• To develop analytical skills to identify financial management problems and solve them.
• To analyse the relationship among capital structure, cost of capital, dividend decisions, and value of the business.
• To assess a firm’s requirement for long-term assets by applying capital budgeting techniques

Course Description: This subject is comprehensive learning on what management is all about and different schools of thoughts on management. It gives a clear understanding of management practices and the various functions of management and also gives away the principles of management developed by eminent management thinkers. The syllabus is structured to provide basic conceptual knowledge on the principles of planning, organizing, staffing, motivation, leadership, controlling and to offer orientation to the recent dynamics of managerial practice.

Course Objectives: 

•To develop understanding of conceptual foundations of HRM

•To understand the processes and practices in HR functions

•To explain important labour laws and its implications 

•To identify contemporary trends and challenges in the field of HRM

•To assess the application of appropriate HR intervention in conjunction with organization need. 

Course Description: Marketing a particularly stimulating subject for learners, since its practical application is visible every day. Old rules of marketing are no longer useful to those who want to influence these new consumer’s choices. This course will lead the exploration of the leading edge of this paradigm shift that is now underway. This course introduces students to the concepts and processes of marketing and takes them deeper into the world of marketing.

Course Objectives: This course intends

•To identify target markets and environments by analysing demographics and consumer behaviour 

•To create a detailed marketing plan and implementation schedule for a company, or critically evaluate existing marketing strategies and tactics.

•To develop a team-prepared written project and they can make a persuasive, effective presentation of their project.

•To develop the strategies used within each of the marketing mixes 

•To list best practices for responsible marketing and how to manage marketing efforts 

This course provides a solid foundation of the SQL, a structured query language that enables students to build, query and manipulate databases.

The course successfully integrates the relevant knowledge base from finance, quantitative analysis and management domains to prepare the student for absorption in the industry. It educates you on the legal, social and institutional environments related to the occurred losses.

Course Objectives: The very specialized program is designed

: To take the students through business risks in financial and insurance services.

: To enable the students to analyse the various types of insurance contracts.

: To understand the role of actuaries & regulators in India

: To enable the students to estimate the financial risks for global markets

The objective of this course is to provide comprehensive knowledge of python programming language

CO1 To explain the structure, syntax, and semantics of the Python language.

CO2 To explain how object-oriented programming concepts work in Python.

CO3 To explain how programs and applications can be developed for financial data analysis through

Python

CO4 To explain the implementation of Statistical Finance and models using Python   

CO5 To explain the Implementation of Portfolio Finance and models using Python

Actual business context requires a degree of adaptation to change which requires the acquisition of new skills and abilities to seize opportunities and improve productivity and economic performance. This course deals with the study of innovation and creativity. Students are expected to understand and identify strategies to promote ideas on innovative /creative products or services and necessary actions to implement them successfully.

Course Objectives:

•             To infer the concept of innovation and creativity, their components and differences.

•             To identify the tools used for formulation of an innovation strategy for a product/business/industry.

•             To explain the key planning elements in idea generation process for business as well as societal issues.

•             To assess the role of a business leader in facilitating creativity within the organization.

•             To discuss a framework for the design and implementation of a systematic innovation strategy.

Industry Review Project work is aimed at preparing the BBA third semester student, in understanding the underlying forces at works in the industry;the overall attractiveness of the industry and the critical factors that determine the company’s success within the industry. Students get an opportunity to understand  the nature of business, changes  taking in  business and also analyze the strategic  role played by the management of the company in spearheading the company towards its growth and expansion.

Objective:

•To provide an understanding of the industry through the performance of selected companies.

•To apply management theories in constructing industry profile.

•To examine  organization structure, product and client       profile, financial details and startegies of the companies studied.

•To evaluate the contribution and challenges of the industry through the companies studied.

•To suggest solutions and strategies for better market growth and sustainability of the company and the industry.

Course Description: This course covers the fundamental concepts and various aspects in and of cost as well as management accounting. This course discusses how to prepare cost sheet, costing for materials, labour cost and overheads. This course also talks about financial statement analysis using various tools like comparative and common size Income Statements and Balance Sheet, Trend Analysis, Ratio Analysis, Cash Flow Statement, Budgets and Budgetary Control. It also throws some light on Management Reporting in general. And thus this course as a part of Business administration programme provides fundamental knowledge and basic understanding on various methods, tools and techniques of cost and management accounting helpful for financial decision making required for a budding professional in the domain of accounting and finance.

Course Objectives:

·         To familiarize the learners with the basic concepts and processes used to determine product costs.

·         To make known the students in ascertaining Material, Labour and Overhead cost

·         To enrich the knowledge of the learners in knowing and applying various tools like ratio analyis, cash flow statemet, marginal costing for analysing the financial statements for managerial information

·         To provide with the basic understanding of budgetary control

·         To develop the knowledge of the learners to understand and prepare a management report

Course Description: Research in common parlance refers to a search for knowledge in any stream or a discipline finding solutions or inputs for questions raised.  Students will be provided with basic concepts of research and its process. Course focuses on inculcating research culture among students through hands on learning experience. This course will equip the students with required skill sets for identification, analysis and interpretation of business problems. This process will helps in informed business decision making. The course is designed to provide experiential learning in all the modules.

Course Objectives:

·         To understand the concepts, tools and terminologies used in research world;

·         To identify the methods best suited for investigating different types of problems and questions;

·         To demonstrate hands on experience on different tools used in a research;

·         To construct research questions that are based on and build upon a critical appraisal of existing research;

To develop a research design and analysis the results to provide suggestions based on research findings

CLO1 - Demonstrate ability to understand different research terminologies.

CLO2 - Identify research problems and questions

CLO3 - Develop methodology for research problems

CLO4 - Analyse data required for business decision-making.

CLO5 - Propose suggestions based on the findings from the research.

The objective of this course is to provide hands-on and practical implementation of Financial Modeling in Excel. The course will attempt to teach perform scenario and sensitivity analysis in Finance, Statistics for Finance in Excel, deal with VBA programming concepts for building financial applications, how to apply valuation techniques such as DCF, Transaction multiples and integrated financial modeling and forecasting mechanics. The course will give an in-depth knowledge of practically working with excel.

Course Description: The course aims at familiarizing the students with an environment in which

investment decisions are made. This includes having fair knowledge of different financial markets and

the financial instruments which facilitate appropriate investment decisions. The investor needs to know

the mechanics of investing and the methods of risk-return trade-off through different sources of

information which include the broad framework of the economy, the industry structure, and the

company structure. The course also aims at providing insights to the students to understand the

significance of regulatory agencies that promote transparency, good governance in the stock market

functioning which builds investors' confidence in the construction of the appropriate portfolio.

Course Objectives:

● To familiarize students with the different investment environments, financial markets, and

instruments available in India and foreign markets. 

● To understand the tools, techniques, and strategies used in security analysis.

● To understand the security valuation of models and the decision-making process.

● To comprehend the portfolio construction, revision, and risk-return trade-off.

FinTech has started a global revolution in the financial services industry, and the transformation will only increase in coming years. There are many ways in which FinTech can improve the lives of people around the world; however, those same technologies can also be used to enslave, coerce, track, and control people. Accordingly, it is appropriate and necessary to consider the implications of the introduction of these technologies so that they are utilized properly, regulated sufficiently, and their adoption does not come at the expense of societal growth.

Business Analytics is the process of converting data into insights. It is “the extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact-based management to drive decisions and actions.” With the increase in the availability of data, Analytics has now become a major differentiator in both the top line and the bottom line of any organization. It is hence not surprising that research has shown that data-driven companies perform 5%-6% better per annum. As data analytics skills are essential for all managers today, even those who are not looking to become hard core data analysts will benefit from this course. This course is a must for professionals looking to learn data analytics, as well as students who are looking to pursue data science as a career.

This course as a part of specialized business administration programme provides cutting edge fundamental knowledge in the frontiers of artificial technology and machine learning required for a budding professional in the banking & financial technology industry.