| 1 |
Impact of meme marketing on consumer purchase intention: Examining the mediating role of consumer engagement |
Innovative marketing |
26-Dec-2023 |
20 / 1 / |
Additional information
|
| 2 |
Spreading Religion And Culture Through Internet Memes |
Journal of Dharma |
12-Dec-2023 |
48 / 4 / |
Additional information
| Category |
|
| Sole Authored /Co Authored |
|
| Author Name (s) |
POOJA JAIN |
| Title of Article |
Spreading Religion And Culture Through Internet Memes |
| Name of Journal |
Journal of Dharma |
| Volume No |
48 |
| Issue No |
4 |
| Page No |
|
| URL |
https://dvk.in/jme/journal-details/NA==# |
| Date of Publication |
12-Dec-2023 |
|
| 3 |
Adoption of Electric vehicles in India: An Extension
of UTAUT Model" |
Journal of Global Information and Business Strategy |
10-Feb-2023 |
14 / 1 / |
Additional information
| Category |
|
| Sole Authored /Co Authored |
|
| Author Name (s) |
POOJA JAIN,GEETANJALI PURSWANI,DEEPIKA UPADHYAY |
| Title of Article |
Adoption of Electric vehicles in India: An Extension
of UTAUT Model" |
| Name of Journal |
Journal of Global Information and Business Strategy |
| Volume No |
14 |
| Issue No |
1 |
| Page No |
|
| URL |
https://gitarattan.edu.in/j-gibs/about-jgibs/ |
| Date of Publication |
10-Feb-2023 |
|
| 4 |
Yulu: Moving Towards a Sustainable Future |
South Asian Journal of Business & Management Cases |
28-Dec-2020 |
9 / 3 / |
Additional information
| Category |
|
| Sole Authored /Co Authored |
|
| Author Name (s) |
DEEPIKA UPADHYAY,GEETANJALI PURSWANI,POOJA JAIN |
| Title of Article |
Yulu: Moving Towards a Sustainable Future |
| Name of Journal |
South Asian Journal of Business & Management Cases |
| Volume No |
9 |
| Issue No |
3 |
| Page No |
|
| URL |
https://www.scopus.com/sourceid/21100847471 |
| Date of Publication |
28-Dec-2020 |
|
| 5 |
Impact of Policy rates on the share price of Public and Private Sector Banks in India. |
Journal of Emerging Technologies and Innovative Research |
04-Jun-2019 |
6 / 6 / |
Additional information
| Category |
|
| Sole Authored /Co Authored |
|
| Author Name (s) |
POOJA JAIN,DECHACCA K D ,ANTO MATHACHAN |
| Title of Article |
Impact of Policy rates on the share price of Public and Private Sector Banks in India. |
| Name of Journal |
Journal of Emerging Technologies and Innovative Research |
| Volume No |
6 |
| Issue No |
6 |
| Page No |
|
| URL |
UGC No 63975 |
| Date of Publication |
04-Jun-2019 |
|
| 6 |
Performance Analysis: Pre And Post Merger Of Indian
Pharmaceutical Companies
|
International Journal of Social Science and Economic Research |
01-Jan-2019 |
4 / 1 / |
Additional information
| Category |
|
| Sole Authored /Co Authored |
|
| Author Name (s) |
POOJA JAIN,JOSY THOMAS,DIVYA MARIAM GEORGE |
| Title of Article |
Performance Analysis: Pre And Post Merger Of Indian
Pharmaceutical Companies
|
| Name of Journal |
International Journal of Social Science and Economic Research |
| Volume No |
4 |
| Issue No |
1 |
| Page No |
|
| URL |
UGC No 63200 |
| Date of Publication |
01-Jan-2019 |
|
| 7 |
Rebranding: Strategies to Internalise the New Brand |
Asian Journal of Research in Business Economics and Management |
04-Jan-2018 |
8 / 1 / |
Additional information
|
| 8 |
Building Employability Skills through the Use of Information and Communication Technology |
International Journal of Advance Research in Computer Science and Management Studies |
05-Feb-2017 |
5 / 2 / |
Additional information
| Category |
|
| Sole Authored /Co Authored |
|
| Author Name (s) |
GEETANJALI PURSWANI,POOJA JAIN |
| Title of Article |
Building Employability Skills through the Use of Information and Communication Technology |
| Name of Journal |
International Journal of Advance Research in Computer Science and Management Studies |
| Volume No |
5 |
| Issue No |
2 |
| Page No |
|
| URL |
http://www.ijarcsms.com/docs/paper/SplIssue/February2017/SIV5I2-0003.pdf |
| Date of Publication |
05-Feb-2017 |
|
| 9 |
Disruptive Innovation In Higher Education: Challenges In Application Of E-learning In Conventional University System |
International Journal of Research in IT & Management |
24-Feb-2016 |
6 / 2 / |
Additional information
|
| 10 |
Disruptive Innovation in Higher Education - Challenges in Application of E-learning in Conventional University system |
Internatiuonal Journal of Research in IT & Management |
10-Feb-2016 |
6 / 2 / |
Additional information
| Category |
|
| Sole Authored /Co Authored |
|
| Author Name (s) |
GEETANJALI PURSWANI,POOJA JAIN |
| Title of Article |
Disruptive Innovation in Higher Education - Challenges in Application of E-learning in Conventional University system |
| Name of Journal |
Internatiuonal Journal of Research in IT & Management |
| Volume No |
6 |
| Issue No |
2 |
| Page No |
|
| URL |
http://euroasiapub.org/current.php?title=IJRIM |
| Date of Publication |
10-Feb-2016 |
|
| 11 |
Investigating The Moderating Role Of Switching Cost In The Relationship Of E-Service Quality, Perceived Customer Value, Satisfaction And Loyalty Towards Online Travel Agencies |
International Journal in Management & Social Science |
28-Feb-2015 |
3 / 3 / |
Additional information
| Category |
|
| Sole Authored /Co Authored |
|
| Author Name (s) |
POOJA JAIN |
| Title of Article |
Investigating The Moderating Role Of Switching Cost In The Relationship Of E-Service Quality, Perceived Customer Value, Satisfaction And Loyalty Towards Online Travel Agencies |
| Name of Journal |
International Journal in Management & Social Science |
| Volume No |
3 |
| Issue No |
3 |
| Page No |
|
| URL |
www.ijmr.net.in |
| Date of Publication |
28-Feb-2015 |
|
| 12 |
Identifying the uses of ICT tools to enhance learning in higher education |
Sankhya International journal of management and technology |
27-Feb-2014 |
III / II(A) / |
Additional information
| Category |
|
| Sole Authored /Co Authored |
|
| Author Name (s) |
POOJA JAIN |
| Title of Article |
Identifying the uses of ICT tools to enhance learning in higher education |
| Name of Journal |
Sankhya International journal of management and technology |
| Volume No |
III |
| Issue No |
II(A) |
| Page No |
|
| URL |
|
| Date of Publication |
27-Feb-2014 |
|
| 13 |
A Study on Identifying The Uses of Ict Tools to Enhance Learning in Higher Education |
Sankhya International Journal of Management and Technology |
05-Feb-2014 |
III / II (A) / |
Additional information
| Category |
|
| Sole Authored /Co Authored |
|
| Author Name (s) |
VINNARASI B,POOJA JAIN |
| Title of Article |
A Study on Identifying The Uses of Ict Tools to Enhance Learning in Higher Education |
| Name of Journal |
Sankhya International Journal of Management and Technology |
| Volume No |
III |
| Issue No |
II (A) |
| Page No |
|
| URL |
|
| Date of Publication |
05-Feb-2014 |
|
| 14 |
A Study on Ambush Marketing Strategy - In the Contest of Ethical and Unethical Aspects |
Global Journal of Arts and Management |
20-Feb-2013 |
2 / 2 / |
Additional information
|
| 15 |
"A Study on ambush marketing strategy in the context of ethical and unethical aspects" |
Global Journal of Arts and Management |
01-Feb-2012 |
2 / 2 / |
Additional information
| Category |
|
| Sole Authored /Co Authored |
|
| Author Name (s) |
ARUNA P,POOJA JAIN |
| Title of Article |
"A Study on ambush marketing strategy in the context of ethical and unethical aspects" |
| Name of Journal |
Global Journal of Arts and Management |
| Volume No |
2 |
| Issue No |
2 |
| Page No |
|
| URL |
|
| Date of Publication |
01-Feb-2012 |
|
